Arcade Fire’s Interactive Music Video Arcade Fire’s Interactive Music Video

Arcade Fire released a music video for their new song ‘We Used To Wait’ that incorporates Google Maps and Google Earth to bring personal imagery from the viewer’s past into the video.  Enter the address of your childhood home and watch as the character in the video runs down the very streets where you once frolicked.  Director Chris Milk’s collaboration with the Arcade Fire results is a perfect depiction of how complex technology can be used to tell a simple story that delivers a unique and powerful experience.

The video works best when opened in Google Chrome.  Check it out at

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